GM’S 2035 deadline
The Octane Lounge February 1, 2021

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

The company has a new logo to emphasize its zero-emission future and a new marketing campaign to promote that vision.
And there’s more to it than just clever slogans, advertising and flashy new graphics: By the end of 2025, GM plans to invest $27 billion to introduce 30 electric vehicles (EVs) globally, which is an ambitious agenda that fundamentally transforms the company’s identity. Bigger still, the company also announced a goal to sell only zero-emission vehicles by 2035.

Please contact us to order this feature.