Category Archives: The Octane Lounge

URUS
The Octane Lounge October 2, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

Do you remember the last time Lamborghini ventured into the sport-utility-vehicle business? From 1986 to 1993, it manufactured a brutal and ferocious off-road beast known as the LM002, colloquially known as the ‘Rambo Lambo.’  Lamborghini is back in the utility business in a big way, but this time the company has gone in a totally different and much more sensible direction with the new 2019 Urus.
Don’t think predominantly off-road, think Porsche Cayenne Turbo fighter.

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SEMA show rides
The Octane Lounge September 18, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

The SEMA Show, which takes place the first week of November every year, is a trade show where corporate buyers do deals with the parts sellers, from running boards, crate engines and shop lifts, to turbochargers, electronics and vinyl-wrap systems.
The show is not open to the public, but it is still enormous. The 2017 SEMA show logged more than 70,000 buyers (25 percent of whom came from outside the United States) who flocked to the Las Vegas Convention Center to see new products and trends, and attend educational seminars.

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Mercedes-Benz Project ONE
The Octane Lounge September 4, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

On the rarefied air of exotic hypercars, the global arms race continues to escalate at a rapid pace as automakers develop new technologies that push cars to unheard of levels of performance.  Consider the new Mercedes-AMG Project ONE, a two-seat beast that uses Formula One technology to produce astonishing performance levels: Acceleration to 200 km/h (124 mph) from rest takes less than six seconds, which makes the Project ONE quicker than a Bugatti Veyron or a Porsche 918 Spyder. Top speed is a crisp 350 km/h, or about 217 mph.

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Millennials actually want cars
The Octane Lounge August 21, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

At first blush, the dire message served up by author Robbie Kellman Baxter sounds an alarming note.
In a press release provocatively titled ‘Is Car Ownership Becoming Obsolete?’ Baxter warns, “People who 10 years ago couldn’t imagine not owning a car now find that today it’s a very viable option. The way consumers view car ownership is shifting dramatically.”

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Factory One
The Octane Lounge July 24, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

General Motors has restored and revived a former manufacturing facility that’s one of the most significant sites in the history of the North American auto industry. The Durant-Dort Factory One in Flint, Mich., dates back to the 1880s, when it began life as a cotton textile plant for Flint Woolen Mills. In 1886, William Crapo ‘Billy’ Durant and business partner Josiah Dallas Dort leased the space to run the Flint Road Cart Co. to build horse-drawn carriages.

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2018 Honda Accord
The Octane Lounge July 3, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

It’s no secret that car buyers have gobbled up increasing numbers of utility vehicles, making regular family sedans a much harder sell.
For 2018, the two gold standards of midsize sedans, the Toyota Camry and Honda Accord, are both new and much improved.  In June, Toyota rolled out its Camry in press previews and now it’s Honda’s turn to show off the next Accord.

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14,115 ‘feat’
The Octane Lounge June 26, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

To succeed in any form of motorsports requires climbing metaphorical mountains. Some require climbing actual mountains, which is every bit as daunting as it sound.
Each June, a special breed of daredevil racer attempts to scale Colorado’s Pikes Peak, on one of the most intense motorsports courses in the world. The Broadmoor Pikes Peak International Hill Climb, the second-oldest race in the United States, is contested on a 12.42-mile, 156-turn course that starts at an elevation of 9,390 feet and ends at 14,115 feet.

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FORD SHAKEUP
The Octane Lounge March 13, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

With its stock price depressed to 52-week lows, and challenges from other automakers and Silicon Valley, Ford Motor Co. CEO Mark Fields is out, replaced by former Steelcase CEO and University of Michigan Interim Athletic Director Jim Hackett.  As part of the move, Ford also made about a dozen upper-management changes in various areas of the company. In announcing the changes, Hackett and Ford Executive Chairman Bill Ford said the company had three specific goals:

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FCA’s demons
The Octane Lounge February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

Fiat Chrysler Automobiles has figured out an interesting sweet spot for its Dodge and Jeep brands: As niche manufacturers of ultra-high-performance muscle vehicles that combine modern technology and old-school looks and feel. Enter the new Dodge SRT Demon and Jeep Grand Cherokee Trackhawk.
This hardly the first time.

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Tesla Model 3, construction begins
The Octane Lounge February 6, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

The long-awaited Tesla Model 3 small car is one step closer to reaching production.
Tesla Inc., the California electric-car manufacturer, confirmed to multiple news outlets that it was halting assembly at its Fremont plant for one week in March so it could begin preparing for the Model 3, perhaps as soon as July. Test versions of the Model 3 are reportedly under construction now.

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