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Use: Media professionals looking to diversify their automotive readership with women authors who provide their views on a wide variety of topics.

What it is: Courtney Hansen, America’s favorite Garage Girl and the former host of The Learning Channel’s Overhaulin’ auto makeover show, a new-book author and the host of Spike TV’s weekend “Power Block,” has teamed up with Wheelbase Communications for this exclusive column. If you’re looking to build more regular readership and to bring more women into the pages of your print publication and Web pages with the help of a friendly and outgoing automotive celebrity, this bi-weekly column that alternates with our own Rhonda Wheeler is a must.

Product specifications

• About 800-900 words; Word text file plus high-resolution art files for print and Web use.
• Mac and PC layout with accompanying text and art files for maximum work flexibility.
• High-resolution artwork suitable for print.
• Coming soon! Multi-platform page layout that opens with either Quark Xpress or Adobe Indesign.

Description

I don’t spend enough time in my car. More specifically, I spend more time than I should looking for parking, doing the parking, walking in somewhere and waiting. You have to admit, those precious minutes can really add up. Drive. Stop. Park. Walk back three blocks to pharmacy/clinic/hairdresser. Discover that had you arrived 30 seconds earlier, you could have a) avoided the 12 people who appeared in line seconds before you; b) the doctor just left for lunch, and won’t be back for an hour; or c)Hairstyles-R-Us assumed you were a no-show and offered your appointment time to someone off the street.