Profiles, Bill Mitchell
Nov 17, 2014

BillMitchellOverview

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If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format. Use: Media professionals demanding top-quality automotive content for print/Web.Professional artwork, editing. What it is: Cars are nothing without the people who create them and those who own, collect and preserve them. Profiles is designed to bring prominent, interesting car people to your readers’ attention. Fun, informative and masterfully designed, like most Wheelbase features, Profiles comes to you as a Quark Xpress/Adobe InDesign module that is completely editable for any space within your print pages or automotive Web site.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main art, where applicable.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8×21.5 inches (for newspaper use), with some depth variation from week to week, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 850 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

William “Bill” Mitchell was just that kind of guy: here today, designing for tomorrow. As the head of GM styling for nearly 20 years, Mitchell was the anti-rectangle. He was well-rounded when things were still square. He was out of the box when things were still boxy – “the sheer look,” the late GM design boss once described the cars of his day. Conservative? Never.

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