Fine Lines: Rolls-Royce Silver Cloud III
Fine Lines March 13, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.
Use: Media professionals demanding top-quality automotive content for their print products and/or Web sites. Professional artwork, editing.

What it is: Many of you asked if we could put our expertise to work to create a feature that covers not just classic cars, but those vehicles that have left an indelible mark on car culture. The Fine Lines series examines significant vehicle marques, their backgrounds and their contributions to the history of the automobile. All this, with real artwork.

Product specifications

  • Mac and PC page layout with accompanying text and
    art files for maximum work flexibility.
  • About 850 words: separate text file included.
  • Layout is 8×21.5 inches (newspaper), but can be
    reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main art.
  • Multi-platform page layout opens with either Quark
    Xpress or Adobe Indesign.
  • Fonts are not included, but we attempt to stay with
    standard system fonts. If not, just change the fonts to
    match your style.

Description

The total number of Rolls-Royce vehicles built over more than 100 years barely equals a month’s worth of production at General Motors today. But what the company, founded by Charles Stewart Rolls and Henry Royce, lacks in quantity, it more than makes up for in opulence and pedigree. As a direct result, the Rolls-Royce marque enjoys a loyal following among the elite of society.

Please contact us to order this feature.

Mazda MX-5 Miata: 2007-’15
March 13, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.

Description

The fun-loving Miata represented one of the best sports-car values on the road. Along with its inspired styling and handling, the accommodations for the driver and passenger were comfortable, but snug. The manually operated convertible top, offered in vinyl or optional cloth, folded and unfolded with ease with one hand. It securely latched to the windshield frame and was built to last.

 Please contact us to order this feature.

2018 Toyota C-HR
AutoGraph March 6, 2017

AutoGraph

Use: Media professionals demanding top-quality automotive content for their print products and/or Web sites. Professional artwork, editing.

What it is: Weekly automotive infographics that inform, enlighten and delight readers. Our high-impact infographics add visual appeal and variety to your auto-section pages. Wheelbase’s designers are some of the best in the business with numerous awards for dynamic newsgraphics and page design. AutoGraph will show your readers, with engaging visual style, what they want and need to know about their automobiles as well as today’s trends. These professional, useful and intelligent graphics will help raise the profile of your auto section.

Product specifications

  • Designed by Wheelbase Media’s editorial staff using Macromedia Freehand (for backward compatibility for most  systems) as well as Adobe Photoshop.
  • Mac or PC use.
  • Files included in your download: native Freehand file; Freehand EPS file (which is how to edit the AutoGraph with Adobe Illustrator) and a 300 dpi CMYK low-compression jpg file.
  • Print size: 8 inches wide, 6 inches tall, scalable about 10 percent up or down.
  • AutoGraph uses typical system fonts for compatibility.

Please contact us to order this feature.

The Auto Sleuth
March 6, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.
Use: Voted the best automotive news column available: you need it.

What it is: If you could have only one automotive feature, this should be it. At Wheelbase Communications, we’ve chosen to stay away from providing an automotive-news column until we could do it in a non-traditional way. And here it is: the Auto Sleuth. Our worldly gumshoe has his ear to the ground, digging up the latest news on everything from product launches and updates to names in the news. The column is solely driven by reader interest. No boring statistics or auto-company pap here, just the straight goods peppered with the Auto Sleuth’s commentary and speculative, gossipy-style.

Product specifications

  • Mac and PC print layout with separate text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Multi-platform layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8×16 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 850 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Please contact us to order this feature.

FCA will eventually have to face its demons
March 6, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.

What is Auto Edit?

Welcome to AutoEdit, a new and slightly more irreverent weekly feature from Wheelbase Media.
Rather than your pages being a collection of random auto stories, the AutoEdit feature is intended to be the glue that holds it all together. Just as your editorial page is intended to be the pulse of your newspaper, Auto Edit can also be the pulse of your auto pages.

Auto edit runs 500-550 words and is all about your readers becoming more familiar with our key staff members via their personal views on the automotive world. Of all 18 of our weekly features, AutoEdit is the only one intended to provide weekly commentary. Journalistically speaking, this is just common sense since such commentary does not belong in our other news-type features.

Whether your readers agree or disagree with what’s written, they’ll know exactly how the writers of AutoEdit stand on their chosen topics. And, quite frankly, a little spirited debate is a healthy thing and that seems to be missing from more and more newspapers these days. AutoEdit is all about soul, getting back to the basics of solid content and showing readers that there are real people behind the nine-point typeface.

Story Intro

I love power and speed as much as the next person, but I had to raise an eyebrow when Fiat Chrysler Automobiles (FCA) recently unveiled the 840-horsepower Dodge Challenger SRT Demon and the 707-horsepower Grand Cherokee Trackhawk.
OK, Maybe two or three eyebrows.
1) IS THERE SUCH A THING AS TOO MUCH POWER?

Please contact us to order this feature.

Shift!
February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.
Use: Media professionals demanding automotive content on technology and vehicles designed to reduce pollution and save readers money.

What it is: The first “green” feature. One of our most popular new weekly features takes a look at the auto world from the unique perspective of fuel efficiency and technology as it relates to the environment, from hydrogen, hybrids, electric power and other alternative methods of propulsion. “Shift” is exactly that: a shift in thinking. What will the vehicle of tomorrow look like? Your readers can find out today in Shift. This predesigned module can be used as-is or reconfigured to fit just about any space.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main “Shift” art.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8″x13″, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 900 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Please contact us to order this feature.

FCA’s demons
The Octane Lounge February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.theoctanelounge.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

Fiat Chrysler Automobiles has figured out an interesting sweet spot for its Dodge and Jeep brands: As niche manufacturers of ultra-high-performance muscle vehicles that combine modern technology and old-school looks and feel. Enter the new Dodge SRT Demon and Jeep Grand Cherokee Trackhawk.
This hardly the first time.

Please contact us to order this feature.

Hybrid now found in the best cars,
not just the weird ones
Full Throttle February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Media professionals looking to diversify their automotive readership with women authors who provide their views on a wide variety of topics.

What it is: Courtney Hansen, America’s favorite Garage Girl and the former host of The Learning Channel’s Overhaulin’ auto makeover show, a new-book author and the host of Spike TV’s weekend “Power Block,” has teamed up with Wheelbase Communications for this exclusive column. If you’re looking to build more regular readership and to bring more women into the pages of your print publication and Web pages with the help of a friendly and outgoing automotive celebrity, this bi-weekly column that alternates with our own Rhonda Wheeler is a must.

Product specifications

  • About 800-900 words; Word text file plus high-resolution art files for print and Web use.
  • Mac and PC layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Coming soon! Multi-platform page layout that opens with either Quark Xpress or Adobe Indesign.

Description

OK, I feel like if I don’t get a hybrid, I’ll be left in the dust. No, it’s not all the Toyota Prius models running around, or even the electric Telsas that have me feeling this way. It’s actually Ferrari’s fault. Take one 800-horsepower V-12 engine and add a 163-horsepower electric motor, and you have a car that will run circles around the company’s former flagship model called the Enzo. The car is called the LaFerrari. It’s also stunningly gorgeous.

Please contact us to order this feature.

Auto Almanac
February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.

Use: Media professionals demanding non-traditional and interesting automotive content for print/Web.

What it is: A treasure trove of essential automotive quick hits. After designing a highly successful Almanac for one of our daily-newspaper customers, we wondered if we could put together an automotive version. As a result, your new Auto Almanac contains trivia, concept-car spy info, auction notes and even games. All along the way, we invite readers to interact and submit their own ideas.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is the standard one-column newspaper format, but can be reconfigured by your designer to fit most spaces and shapes.
  • PDF of layout included.
  • About 600 words: NO?separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Please contact us to order this feature.

Profiles, Peter Revson
February 27, 2017

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.Use: Media professionals demanding top-quality automotive content for print/Web.Professional artwork, editing. What it is: Cars are nothing without the people who create them and those who own, collect and preserve them. Profiles is designed to bring prominent, interesting car people to your readers’ attention. Fun, informative and masterfully designed, like most Wheelbase features, Profiles comes to you as a Quark Xpress/Adobe InDesign module that is completely editable for any space within your print pages or automotive Web site.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main art, where applicable.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8×21.5 inches (for newspaper use), with some depth variation from week to week, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 850 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

Peter Revson was heir to the Revlon cosmetics fortune, but he was much happier hanging it out on a hairpin than creating new and different ways to use one.
He could have been content to stay with that life in his native New York, but he instead died pushing the edge of the envelope. There haven’t been many Americans who have made an impact in Formula One racing, what many view as the ultimate series. Revson was one of the best.

Please contact us to order this feature.