Maximum Car Guy – AutoKnow, July 28 , 2014

Overview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started. If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format. Use: Media professionals demanding a variety of automotive topics for broader readership. What it is: Diversity matters. An automotive print product or Web site largely based on new-vehicle reviews is missing an enormous readership. Auto Know gives us the latitude to explore fantastic auto-related stories outside the realm of mere reviews. Whether it’s about how surround sound is engineered into a vehicle, European cars that will land on our shores, or knowing when it’s time to throw in the towel on your old beater, Auto Know is the perfect tool to capture new readers. . . with solid, interesting stories.

Product specifications

Mac and PC page layout with accompanying text and art files for maximum work flexibility.
Layout is 8×21.5 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
PDF of layout included.
About 800-900 words; separate Word text included if you don’t want to use the supplied layout.
Artwork resolution (200-250 dpi) is high enough for print use.
Includes Photoshop layers file of main art.
Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

Bob Lutz has never been one to shy away from controversy.
Now 82 years of age, the Swiss-born, Berkeley-educated former vice chairman of General Motors is one of the true legends of the global auto industry, working in executive positions for BMW, Ford Motor Co. and Chrysler before helping turn the nation’s biggest automaker around.

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Overhaulit Part 92
Paneless

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

It has to be the last thing that anyone cares about when it comes to a project car: the glass. Before reproduction glass came along, we had to make do with cleaning up what we had or trying to find a better used part. Recently, we managed to find a new back window on Ebay for $170 plus shipping. Done. A whole eight-piece kit to do the car runs about $1,300.

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Overhaulit Part 93
Avoiding the wrong person for the job

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

Well, everyone has their specialty . . . Perhaps anyone can install all this stuff, be we would rather have someone who knows what they’re doing complete the task. You’ll need to know all the parts and components necessary so that you can properly converse with your people and know what costs are involved so you can make the tough decisions.

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Overhaulit Part 94
The rubber meets the road

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

They’re round and black, so how tough can this really be.
Other than the nagging question of whether a tire that costs half as much as another is only half as good. If you can figure that one out without actually trying both, then you’ve solved one of the world’s great mysteries.
As much as you can tell something about a person by their shoes, you can also tell something about a vehicle based on the tires it wears.

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Overhaulit Part 95
Brace yourself!

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

It’s the final touch to an extensive list of chassis stiffening procedures. Especially for these atypical projects that meld new and old, and I’m not simply talking about bolting new parts to an old car. It’s important to note that the whole thing was tack-welded together first and then fully welded when the fit was deemed satisfactory.

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Overhaulit Part 96
This old bucket of bolts

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

The old bolts that come off a car can fill a bucket, but which ones do you save, and how? There are many aspects of restoration and modification that require you to spend money where you never thought you would have to. Ever.
Nuts and bolts seem innocent and generic enough, but that’s not the case. It should go without saying that you can’t replace all the old bolts in a car with stuff from the local hardware store, but people try to do exactly that.

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Overhaulit Part 97
All done

Overview

If you are not a member of the media, you can still check out a limited selection of our stories available on our Web site www.theoctanelounge.com

Description

Well, at least it’s close to the car we set out to create . . .
Sitting at my desk contemplating the original goal for the ’65 Mustang, we’ve come full circle. Did all that talk in our early stories about “the theme” and being on budget have any basis in reality after 33 installments and 20,000 words?

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The Auto Sleuth – July 21 , 2014

Overview

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Voted the best automotive news column available: you need it.

What it is: If you could have only one automotive feature, this should be it. At Wheelbase Communications, we’ve chosen to stay away from providing an automotive-news column until we could do it in a non-traditional way. And here it is: the Auto Sleuth. Our worldly gumshoe has his ear to the ground, digging up the latest news on everything from product launches and updates to names in the news. The column is solely driven by reader interest. No boring statistics or auto-company pap here, just the straight goods peppered with the Auto Sleuth’s commentary and speculative, gossipy-style.

Product specifications

Mac and PC print layout with separate text and art files for maximum work flexibility.
High-resolution artwork suitable for print.
Multi-platform layout opens with either Quark Xpress or Adobe Indesign.
Layout is 8×16 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
PDF of layout included.
About 850 words: separate text file included.
Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

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Tim Flock – Legends July 21, 2014

Overview

Description

NASCAR pioneer Tim Flock was a classic case study in hard living and fast driving. In fact, you could say he had a monkey on his back. Literally. The critter’s name was Jocko Flocko and for one race, Tim Flock had a co-pilot to help him take the checkered flag.

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Reel Rides – AutoKnow, July 21 , 2014

Overview

Product specifications

Mac and PC page layout with accompanying text and art files for maximum work flexibility.
Layout is 8×21.5 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
PDF of layout included.
About 800-900 words; separate Word text included if you don’t want to use the supplied layout.
Artwork resolution (200-250 dpi) is high enough for print use.
Includes Photoshop layers file of main art.
Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

All car lovers have their favorite iconic movie rides that helped capture the pulse of individual films and at times entire generations.
This is just one list of the top-10 movie cars of all time. It’s hardly meant to be a list of all movie cars, ever, so send your suggestions, and why, using the contact information at the end of the story.