Category Archives: Store Items

Did the Super Bowl commercials hit the “spot”? – Full Throttle, Jan 27, 2014

2015 Chevrolet Silverado HD Super Bowl XXXXVIII AdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Media professionals looking to diversify their automotive readership with women authors who provide their views on a wide variety of topics.

What it is: Courtney Hansen, America’s favorite Garage Girl and the former host of The Learning Channel’s Overhaulin’ auto makeover show, a new-book author and the host of Spike TV’s weekend “Power Block,” has teamed up with Wheelbase Communications for this exclusive column. If you’re looking to build more regular readership and to bring more women into the pages of your print publication and Web pages with the help of a friendly and outgoing automotive celebrity, this bi-weekly column that alternates with our own Rhonda Wheeler is a must.

Product specifications

  • About 800-900 words; Word text file plus high-resolution art files for print and Web use.
  • Mac and PC layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Coming soon! Multi-platform page layout that opens with either Quark Xpress or Adobe Indesign.

Description

What’s more anticipated than the Super Bowl? Possibly the car commercials that air during the Super Bowl.
Automakers pay up to $4 million for a single 30-second spot? Why so much? Because they were this year viewed by 111.5 million people. If you’re going to make a lasting impression, this is…

Please contact us to order this feature.

What happens when you LOVESPEED – AutoKnow, Jan 27 , 2014

AutoKnow_TUNER.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started. If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format. Use: Media professionals demanding a variety of automotive topics for broader readership. What it is: Diversity matters. An automotive print product or Web site largely based on new-vehicle reviews is missing an enormous readership. Auto Know gives us the latitude to explore fantastic auto-related stories outside the realm of mere reviews. Whether it’s about how surround sound is engineered into a vehicle, European cars that will land on our shores, or knowing when it’s time to throw in the towel on your old beater, Auto Know is the perfect tool to capture new readers. . . with solid, interesting stories.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • Layout is 8×21.5 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 800-900 words; separate Word text included if you don’t want to use the supplied layout.
  • Artwork resolution (200-250 dpi) is high enough for print use.
  • Includes Photoshop layers file of main art.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

When a loud muffler just won’t cut it, there are people out there who have risked life and limb to feed your obsession. Get out your checkbook.

Please contact us to order this feature.

2014 Toyota Tundra – Jan 27, 2014 AutoPilot

AutoPilot_2014_TUNDRA.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

A truck that’s styled in California, engineered in Michigan and assembled in Texas sounds as North American as any pickup on the road. The fact that the 2014 Tundra wears a Toyota badge should be of little consequence in the global scheme of things. Ultimately all that really matters is…

 

Please contact us to order this feature.

Direct Injection – AutoGraph

AutoGraph_DIRECTAutoGraph

Use: Media professionals demanding top-quality automotive content for their print products and/or Web sites. Professional artwork, editing.

What it is: Weekly automotive infographics that inform, enlighten and delight readers. Our high-impact infographics add visual appeal and variety to your auto-section pages. Wheelbase’s designers are some of the best in the business with numerous awards for dynamic newsgraphics and page design. AutoGraph will show your readers, with engaging visual style, what they want and need to know about their automobiles as well as today’s trends. These professional, useful and intelligent graphics will help raise the profile of your auto section.

Product specifications

  • Designed by Wheelbase Media’s editorial staff using Macromedia Freehand (for backward compatibility for most  systems) as well as Adobe Photoshop.
  • Mac or PC use.
  • Files included in your download: native Freehand file; Freehand EPS file (which is how to edit the AutoGraph with Adobe Illustrator) and a 300 dpi CMYK low-compression jpg file.
  • Print size: 8 inches wide, 6 inches tall, scalable about 10 percent up or down.
  • AutoGraph uses typical system fonts for compatibility.

Please contact us to order this feature.

An electric Corvette? If performance is the goal, then there might be no choice – Full Throttle, Jan 20, 2014

StingrayOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Media professionals looking to diversify their automotive readership with women authors who provide their views on a wide variety of topics.

What it is: Courtney Hansen, America’s favorite Garage Girl and the former host of The Learning Channel’s Overhaulin’ auto makeover show, a new-book author and the host of Spike TV’s weekend “Power Block,” has teamed up with Wheelbase Communications for this exclusive column. If you’re looking to build more regular readership and to bring more women into the pages of your print publication and Web pages with the help of a friendly and outgoing automotive celebrity, this bi-weekly column that alternates with our own Rhonda Wheeler is a must.

Product specifications

  • About 800-900 words; Word text file plus high-resolution art files for print and Web use.
  • Mac and PC layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Coming soon! Multi-platform page layout that opens with either Quark Xpress or Adobe Indesign.

Description

In a straight-line contest between a new 2014 Corvette and an electric car, which one would win?

It should be pretty obvious given that the Corvette is a pure performance machine and that electric cars are all about zero emissions and being “green.”

You can imagine my surprise, then, after viewing a Youtube video of an electric Tesla Model S four-door family car accelerating on par with a 2014 Corvette and its 460-horsepower V8.

Please contact us to order this feature.

The next big drive? It’s here. – AutoKnow, Jan 20 , 2014

AutoKnow_TRENDS.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started. If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format. Use: Media professionals demanding a variety of automotive topics for broader readership. What it is: Diversity matters. An automotive print product or Web site largely based on new-vehicle reviews is missing an enormous readership. Auto Know gives us the latitude to explore fantastic auto-related stories outside the realm of mere reviews. Whether it’s about how surround sound is engineered into a vehicle, European cars that will land on our shores, or knowing when it’s time to throw in the towel on your old beater, Auto Know is the perfect tool to capture new readers. . . with solid, interesting stories.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • Layout is 8×21.5 inches (newspaper), but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 800-900 words; separate Word text included if you don’t want to use the supplied layout.
  • Artwork resolution (200-250 dpi) is high enough for print use.
  • Includes Photoshop layers file of main art.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

Each year, the North American International Auto Show (NAIAS), puts the spotlight on Detroit, Mich., and the best that the world’s automakers can muster.

Lately there has been less glitzy razzle-dazzle than in previous years, but in each manufacturer’s display areas there was plenty of booming music and flashy light shows to capture the undivided attention of press and public alike as the new models were dramatically revealed.

Please contact us to order this feature.

2015 Dodge Challenger – AutoGraph

AutoGraph_CHALLENGERAutoGraph

Use: Media professionals demanding top-quality automotive content for their print products and/or Web sites. Professional artwork, editing.

What it is: Weekly automotive infographics that inform, enlighten and delight readers. Our high-impact infographics add visual appeal and variety to your auto-section pages. Wheelbase’s designers are some of the best in the business with numerous awards for dynamic newsgraphics and page design. AutoGraph will show your readers, with engaging visual style, what they want and need to know about their automobiles as well as today’s trends. These professional, useful and intelligent graphics will help raise the profile of your auto section.

Product specifications

  • Designed by Wheelbase Media’s editorial staff using Macromedia Freehand (for backward compatibility for most  systems) as well as Adobe Photoshop.
  • Mac or PC use.
  • Files included in your download: native Freehand file; Freehand EPS file (which is how to edit the AutoGraph with Adobe Illustrator) and a 300 dpi CMYK low-compression jpg file.
  • Print size: 8 inches wide, 6 inches tall, scalable about 10 percent up or down.
  • AutoGraph uses typical system fonts for compatibility.

Please contact us to order this feature.

2015 Lincoln MKC – Jan 20, 2014 AutoPilot

AutoPilot_2015_MKC.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

Audi is fueling the small-sedan craze with the next-generation A3 and the timing couldn’t be better.

Big-luxury-car buyers, it seems, are finally discovering what many people have known for years: that driving small sedans can be lots of fun, especially when they come with plenty of amenities and are more cost- and fuel-efficient.

 

 

Please contact us to order this feature.

Shift! Jan 20, 2014

Shift.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Media professionals demanding automotive content on technology and vehicles designed to reduce pollution and save readers money.

What it is: The first “green” feature. One of our most popular new weekly features takes a look at the auto world from the unique perspective of fuel efficiency and technology as it relates to the environment, from hydrogen, hybrids, electric power and other alternative methods of propulsion. “Shift” is exactly that: a shift in thinking. What will the vehicle of tomorrow look like? Your readers can find out today in Shift. This predesigned module can be used as-is or reconfigured to fit just about any space.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main “Shift” art.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8″x13″, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 900 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Please contact us to order this feature.

Motor City Muscle – Jan 20, 2014

OCTANE_LOUNGE_DETROIT.qxdOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Description

The “Detroit Three” automakers are on a roll. From a sales perspective, 2013 was a great year and 2014 looks encouraging. More importantly, the product…

Please contact us to order this feature.