Overview
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Product specifications
- Mac and PC page layout with accompanying text and art files for maximum work flexibility.
- High-resolution artwork suitable for print.
- Includes Photoshop layers file of main art, where applicable.
- Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
- Layout is 8×21.5 inches (for newspaper use), with some depth variation from week to week, but can be reconfigured by your designer to fit most spaces.
- PDF of layout included.
- About 850 words: separate text file included.
- Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.
Description
Spurred by Japan’s rapid industrialization, and the increasing number of cars on the road, Ishibashi conducted extensive research in the tire market and saw an opportunity. He recognized the huge potential for motor transport in Japan and after a few years of testing prototypes he developed the first tires in Japan purely based on Japanese technology. He created the company name by reversing the English translation of his own name: Bridgestone came from a literal translation and transportation of Ishibashi, meaning “stone bridge” in Japanese.