Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to read this and other feature stories from Wheelbase Media, visit www.shiftweekly.com to subscribe to Auto Shift Weekly newsmag, available for your Apple iPad or for your home PC or laptop in pdf format.

Use: Media professionals demanding automotive content on technology and vehicles designed to reduce pollution and save readers money.

What it is: The first “green” feature. One of our most popular new weekly features takes a look at the auto world from the unique perspective of fuel efficiency and technology as it relates to the environment, from hydrogen, hybrids, electric power and other alternative methods of propulsion. “Shift” is exactly that: a shift in thinking. What will the vehicle of tomorrow look like? Your readers can find out today in Shift. This predesigned module can be used as-is or reconfigured to fit just about any space.

Product specifications

• Mac and PC page layout with accompanying text and art files for maximum work flexibility.
• High-resolution artwork suitable for print.
• Includes Photoshop layers file of main “Shift” art.
• Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
• Layout is 8″x13″, but can be reconfigured by your designer to fit most spaces.
• PDF of layout included.
• About 900 words: separate text file included.
• Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Topics Covered

Hybrid Corvette idea has merit, maybe: Sports-car purists might balk at the thought, but the president of General Motors thinks that a hybrid Corvette Stringray might be an idea whose time has come. “Actually, don’t laugh,” Mark Reuss told the Los Angeles Times newspaper. “I think it would be really fun to do, I think it would build capability inside our company and I think people would love it.” The new seventh-generation Corvette is fast becoming a revelation for many sports car enthusiasts, offering styling, build quality and performance on par with some of the world’s most amazing supercars, for a fraction of the price. A kinetic energy capturing system like those found on some new hybrid supercars “presents many advantages,” Reuss told the newspaper.