Profiles, Roger Smith
October 9, 2017

Filed in Profiles, Store Items by on October 9, 2017

Overview

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If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.Use: Media professionals demanding top-quality automotive content for print/Web.Professional artwork, editing. What it is: Cars are nothing without the people who create them and those who own, collect and preserve them. Profiles is designed to bring prominent, interesting car people to your readers’ attention. Fun, informative and masterfully designed, like most Wheelbase features, Profiles comes to you as a Quark Xpress/Adobe InDesign module that is completely editable for any space within your print pages or automotive Web site.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main art, where applicable.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8×21.5 inches (for newspaper use), with some depth variation from week to week, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 850 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

It was the early 1980s and General Motors was on top, sitting comfortably with a 46 percent share of the North American market. (Today, it’s less than 20 percent.)  The question: could the Asian and European automakers really compete with GM using low-cost cars?  What Smith said spoke volumes about his tenure as GM’s chief executive officer (CEO).  “Why, our answer to that is a two-year-old Buick.”
And that was all you really needed to know about Smith, a man who died in 2007 at age 82.

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