Profiles, Pete Estes
July 25, 2016

ProFiles_ESTESOverview

Don’t wait for stories to appear in the store when you can become a member of Wheelbase Media’s weekly news service and save more than 50 percent while gaining instant access to the new features as they’re produced. Click here to get started.

If you are not a member of the media, but still wish to check out some of our stories online, visit www.theoctanelounge.com, which is owned by Wheelbase Media.Use: Media professionals demanding top-quality automotive content for print/Web.Professional artwork, editing. What it is: Cars are nothing without the people who create them and those who own, collect and preserve them. Profiles is designed to bring prominent, interesting car people to your readers’ attention. Fun, informative and masterfully designed, like most Wheelbase features, Profiles comes to you as a Quark Xpress/Adobe InDesign module that is completely editable for any space within your print pages or automotive Web site.

Product specifications

  • Mac and PC page layout with accompanying text and art files for maximum work flexibility.
  • High-resolution artwork suitable for print.
  • Includes Photoshop layers file of main art, where applicable.
  • Multi-platform page layout opens with either Quark Xpress or Adobe Indesign.
  • Layout is 8×21.5 inches (for newspaper use), with some depth variation from week to week, but can be reconfigured by your designer to fit most spaces.
  • PDF of layout included.
  • About 850 words: separate text file included.
  • Fonts are not included, but we attempt to stay with standard system fonts. If not, just change the fonts to match your style.

Description

Elliott ‘Pete’ Estes could see a lot of things before they happened. Like on that morning in 1963 when Jim Wangers, an account executive for Pontiac’s advertising agency, walked through the door with a notion that would ultimately ignite the ‘muscle car’ era. Estes could see the potential in secretly creating the GTO, a car that eventually became the subject of songs, movies and passionate car clubs from Detroit, Mich., to Dallas, Tex. Estes foresight was a gift that would take him from the engineering offices of Chevrolet and Pontiac, all the way to the top of General Motors.

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